We have created a very interesting mini-guideline about Instagram marketing trends. The trends mentioned in this post are proved to be working. By the help of the latest trends business owners can improve their presence and organic influence. For instance, we talk on how to buy Instagram followers so that you could have more influence on the action of potential clients.
Target without deep links
Easy-to-set up post promotion to increase engagement through the Facebook Ads Center – even newbies can handle it. There is a great opportunity to target users who react to your products in the insta-shop (if there are tags) – suitable for online stores. At the same time, targeting with a racist bias was removed in the advertising office (it affected African Americans, Mexicans and Asians, of course). Optimized for growth in the subscriber base, setting up advertising through a mobile application is an especially relevant function, given that you can get a ban from ADS manager moderators for using deep links.
Augmented AR reality is becoming commonplace. Meanwhile, bloggers and brands continue to build reach with creative masks. High conversions to subscriptions and sales have not yet been recorded, but coverage and virality have not been canceled – it’s only up to you and your fantasies. It is enough to use insights from your target audience to make a demanded product into an instagram story.
Instagram stories to the moon (challenges)
A completely easy way to promote your Instagram is to participate in popular challenges. Both bloggers and brands can get creative, reach the Top or the Recent section. Unfortunately, adding personal / individual challenges in story stickers is not yet available to mere mortals and small brands, so you can only join existing events. Who knows, maybe there will be positive changes in Instagram policy and any users will be able to organize contests – for example, those with at least 100,000 subscribers.
Another easy way to get promotion is hashtags. I recommend using situational marketing to its fullest. The main thing is that the topic of the post matches the selected tag. Your best bet is to broadcast your opinion on news feeds rather than just posting popular hashtags in the hope of reaching users.
Gamification continues to gain momentum – these are mainly tests and polls in stories. Play on the curiosity of the target audience and come up with non-standard approaches. Encourage more subscribers to participate in your assignments, encourage them to participate in your assignments, and encourage them to share stories with your account tag or unique hashtag.
If you’re lucky, both micro-influencers and big bloggers will want to participate in your game – this can bring a decent number of followers for your account.
Last but not least on the list is charity and sponsorship. Choose a social area in whose life you want to participate – it can be the protection of the rights of women, transgender people, the environment, the protection of animals from extinction. Surely among the sympathizers, there will be your potential clients. State your position and follow it by helping the community.